Writrex Lite – AI Local SEO Pages

Description

Writrex Lite builds complete local SEO landing pages and blog posts inside WordPress, using your own Google Gemini API key.

Enter a service and a location, and about ninety seconds later you have a complete page on your site: headings and sections, a featured image, structured data, internal links to your other pages, and the meta title and description already written into Yoast, Rank Math or All in One SEO. Every page is checked against Writrex’s own quality and content requirements as soon as it’s generated. Pass everything and the page publishes itself; fall short on something important and it’s saved as a draft instead, so you can open it, fix the issue and publish it yourself, or publish it as-is if you’d rather ignore the warning.

You bring your own Google Gemini API key. There is no subscription, no credit system and no usage cap inside the plugin. Generate as many pages and posts as your own Gemini quota allows.

What it does

• Local landing pages – a service plus a town becomes a full page with hero, benefits, process, checklist, pricing panel, case study, FAQ and a closing call to action
• Choose your sections – switch any of those six optional sections off per page when a page does not need them
• Blog posts – long-form posts with control over tone, audience, length and reading level, plus optional FAQ and CTA blocks
• Editor buttons – generate and rewrite inside the Classic editor, the block editor and Elementor, on any content, not just pages Writrex made (switch on in Settings)
• Metadata written for you – titles, descriptions and focus keyphrases pushed straight into Yoast SEO, Rank Math or All in One SEO
• Structured data – Service, FAQPage, BreadcrumbList and WebPage schema, plus LocalBusiness details from your contact information
• Quality scoring – every page is scored on readability, structure, specificity and repetition; pages that pass are published automatically, pages that fall short are held back as a draft for you to review
• Overlap guard – warns you before creating a page that would compete with one you already have
• Internal linking – generated pages link to each other, plus a [writrex_related_pages] shortcode to build a hub page
• SEO Repair – finds generated pages with weak or missing metadata and rewrites it, with undo
• Colour Customiser – match every generated page to your own palette
• Images – Pexels, Unsplash, Pixabay and Magnific (formerly Freepik) for stock, Gemini (Nano Banana) and Pollinations for AI generated, with fallback between them

Built for local SEO, not for spam

Bulk-generated location pages earn a bad reputation when they are one page with the town name swapped. Writrex is built to avoid that. The Local Signals field feeds real facts about each area into the content, the overlap guard flags pages that would cannibalise each other, the quality checker scores specificity, and a mention cap stops the town name being repeated into nonsense. Used properly, you get pages worth ranking. The tools to tell the difference are in the plugin.

Bring your own API key

Writrex Lite uses Google Gemini. Gemini has a free tier for text and a key takes about a minute to create at Google AI Studio. Image providers are optional. Pexels and Pixabay are free for stock photos and Pollinations offers free AI images with a free account key. Gemini’s own image models are paid only (see the FAQ). A three-step setup wizard walks you through it on activation.

Writrex Pro

Writrex Pro is a separate plugin, sold at writrex.com, for running this at agency scale. It adds bulk campaigns and scheduling, WooCommerce product content, site-wide SEO auditing, link audits, Google Search Console integration, rank tracking, a content decay scanner, a template builder, reusable brand voice profiles, additional AI providers and client reports.

Nothing in Writrex Lite is restricted, reduced, time-limited or disabled in order to sell it. Every feature listed above works without limits.

External services

Writrex Lite connects to third-party services to write content and to source images. Google Gemini is required for content generation. Every other service is optional and is only used if you choose it in Settings. Nothing is contacted when the plugin is activated, and no service is contacted on the front end of your site: visitors’ browsers only load files from your own site. The plugin does not send anything to writrex.com, does not phone home and does not collect analytics.

Google Gemini API (required)

Provided by Google. Used to write all page and blog content, SEO titles and descriptions, FAQ answers and SEO Repair suggestions, and optionally to create images with Gemini image models (Nano Banana), which need a billing-enabled key. Requests go to generativelanguage.googleapis.com.

Data sent, and when:

• When you generate a page or post: the keyword, location, business details (name, phone, address, contact URL), services, prompt settings and any custom instructions you entered on the form.
• When you use the editor buttons in the Classic editor, block editor or Elementor: the text you select or type and your instruction.
• When you run SEO Repair on a generated page: that page’s title, its focus keyword and location, and an extract of its content, so a new meta description can be proposed.
• When Gemini (Nano Banana) is your AI image source: an image prompt built from the page keyword and location.
• When a Gemini API key is saved and you open the Settings page, or press a Refresh button there: a request for the list of models available to your key. Only the API key is sent, and the list is cached for six hours.
• When you press a Test button in Settings: a short test prompt, to confirm the key and model work.

Your Gemini API key is sent with every request. Terms of service: https://ai.google.dev/gemini-api/terms – Privacy policy: https://policies.google.com/privacy

Pexels (optional)

Provided by Pexels. Stock photo search, used only when Pexels is selected as an image source and a Pexels API key is saved. When a page or post is generated, the image search term (usually the keyword and location) and your API key are sent to api.pexels.com, and the chosen photo is then downloaded from images.pexels.com into your Media Library. Terms of service: https://www.pexels.com/terms-of-service/ – Privacy policy: https://www.pexels.com/privacy-policy/

Unsplash (optional)

Provided by Unsplash. Stock photo search, used only when Unsplash is selected as an image source and an Unsplash access key is saved. When a page or post is generated, the image search term and your access key are sent to api.unsplash.com, the chosen photo is downloaded from images.unsplash.com into your Media Library, and a download notification is sent to Unsplash for that photo, as the Unsplash API guidelines require. Terms of service: https://unsplash.com/terms – API terms: https://unsplash.com/api-terms – Privacy policy: https://unsplash.com/privacy

Pixabay (optional)

Provided by Pixabay. Stock photo search, used only when Pixabay is selected as an image source and a Pixabay API key is saved. When a page or post is generated, the image search term and your API key are sent to pixabay.com/api, and the chosen image is downloaded from Pixabay’s image servers into your Media Library. Terms of service: https://pixabay.com/service/terms/ – Privacy policy: https://pixabay.com/service/privacy/

Magnific, formerly Freepik (optional)

Provided by Freepik Company S.L.U., which rebranded Freepik as Magnific in 2026. Stock photo search, used only when Magnific is selected as an image source and a Magnific (or older Freepik) API key is saved. When a page or post is generated, the image search term and your API key are sent to api.magnific.com. For the one photo Writrex chooses, a download request is sent to api.magnific.com, as Magnific’s API rules require for every image that is used, and the photo is then downloaded from Magnific’s file servers into your Media Library. Terms of use: https://www.magnific.com/legal/terms-of-use – Privacy policy: https://www.magnific.com/legal/privacy

Pollinations (optional)

Provided by Pollinations.AI. AI image generation, used only when Pollinations is selected as your AI image source. An API key is optional for this service, so it can be used without one once you select it. When a page or post is generated, or you press its Test button in Settings, the image prompt (built from the page keyword and location, or your own custom image prompt), the requested image size and your site’s domain name (as the referrer Pollinations asks integrations to send) are sent to image.pollinations.ai. If you have saved a Pollinations API key, it is sent too. The generated image is saved into your Media Library. Terms of service: https://pollinations.ai/terms – Privacy policy: https://pollinations.ai/privacy

Technical details